Boosting user-engagement by +20% and enhancing confidence for new and first-time users
Role
Senior Product Designer. My role included close collaboration with the CX Manager in synthesising consumer feedback, performing desk research on onboarding best practices and patterns, ideation and 0-1 end-to-end design across web, iOS and Android platforms supporting light and dark mode. I carefully curated developer handoff for all use-case scenarios and interactions.
Platform
SaaS B2C | Digital music notation composition
Timeline
February — October 2022
Team
01 Senior Product Designer
01 Costumer Experience Manager
01 Music Engraving Engineer & Co-founder
01 Music Score Front-end Developer
01 iOS Engineer
01 Android Software Developer
Deliverables
High-fidelity design
DS library components and documentation
Achievements
💕
Hight user-satisfaction
Successful launch of the new intuitive and editor tutorial onboarding, which increased user satisfaction and confidence in Flat’s notation composition software.
🚀
Increased engagement
Design and implementation of a user-centric onboarding experience, boosting first-time user session by driving sustained interaction and fostering long-term retention.
Currently open for
Cristina Tulcidas — 024©